Pick your card design
18 templates across 28 verticals — cafes, salons, gyms, dessert shops, bookstores. Pick the one that fits your shop.
Built in Chicago and Amman
Make more from your new regulars.
Wallet-pass loyalty built for indie shops. It lives on your customers' phones, runs while you're behind the counter, and pays for itself inside the first 30 visits.
Scan. Feel it on your phone.
K
A real Apple Wallet card lands in your phone in 10 seconds. No signup. No download.
The proof
Proof first. Story second.
2.3×
more visits from cafe regulars with loyalty
Square local business data, 2025
19%
bigger ticket sizes
Square local business data, 2025
85%
wallet push notification open rate
Apple Wallet engagement studies
80%
of US adults already use mobile wallets
eMarketer, 2024
80% of your customers already know how to use what we ship. Adding your card is one tap. The biggest barrier in cafe loyalty is already gone — you just haven't cashed in on it yet.
[Asset A55 — credibility stat band (4 numbers)]
Owner-held asset. The four stat callouts above ship in its place.
The pain
The regulars you'd notice if they didn't show up.
You know your regulars. You can name them. The same 40 people every morning. Sarah with her oat-milk latte before her train. Marcus who reads the Tribune at table 7 on Saturdays. The retired couple who split a pastry on Wednesdays.
Karam Kards is for the ones you can't figure out.
The people who came in twice and never came back. The ones who drift away and you don't know why. The ones who used to show up on Tuesdays until they didn't. You can't bring them back if you don't know they're gone.
The framework
The Silent Psychology Selling System.
Four touchpoints that quietly bring your customers back — while you're making drinks and running your shop.
1
The Wallet Pass
Your branded card sits on every customer's phone. They see YOUR logo every time they pay for anything — coffee, gas, groceries. Every notification carries your name, not ours.
2
The Sequence
Pre-built behavioral automations that bring them back the moment they drift. You set the rules once. It runs forever.
3
The Tap
A branded NFC station on your counter. Your customer taps. The stamp lands. Nobody scans anything.
4
The Promo Card
Hand them a free coffee. When they redeem it, the same wallet pass becomes their stamp card — with a head start already on it.
The customer experience
Here's what your customer feels.
A walk-in scans your business card on the way out. Five seconds later, the wallet pass is on their phone. It buzzes — "Welcome to your café. Your first stamp is on us." They forget about you until next Tuesday. Their phone buzzes again — "Halfway to your free latte. Come back this week and your next stamp counts double."
They come back.
The best part: they actually enjoy it. Not because it's a loyalty program — because it doesn't feel like one.
Drop one. Catch a regular.
Print branded business cards with your QR. Hand them out. Leave them in take-out bags. Drop one at the coffee expo. Every scan installs a promo card in the customer's wallet in five seconds — and drops them straight into your welcome sequence.
Every QR you drop is tagged. Your window poster, your Instagram bio, the flyer at the farmers market, the batch of viral cards on the counter — each one gets its own trackable QR. Your dashboard shows you exactly which placement is pulling regulars. Double down on what works. Kill what doesn't.
Marketing material packs start at $58. 100 cards free with any 250+ order on Growth. 250 per location/year on Franchise.
Karam Tap
Made for the morning rush.
Your barista doesn't scan customers. Customers tap once and go.
One Karam Tap station on your counter. Every card — stamp, promo, challenge — runs on the same station. No reprogramming when you launch a new card. No employee bottleneck.
You handle 100+ customers an hour with zero drag on your line.
Your barista makes drinks. Your customer taps. The stamp lands on their phone in under 2 seconds. The line keeps moving.
[Video A20 — Karam Tap ritual loop]
8-second palindrome loop — customer taps, stamp lands.
Why us, not them
Square Loyalty is fine. Until you outgrow it.
Square charges $45 a month. So do most of the others. The catch: Square's pass lives inside the Square app — which your customer downloaded once and never opened again. Toast Loyalty only works inside Toast restaurants. Clover sells you third-party apps that can't talk to each other.
Karam Kards lives in Apple Wallet, next to your customer's credit card. They see your card every time they pay. Change POS tomorrow — your loyalty pass survives. And we ship you the physical stuff — viral lead gen cards, NFC tap stations — that pulls walk-ins into regulars.
Square Loyalty
Toast Loyalty
Karam Kards
Lives in
Square app
Toast app
Apple Wallet
Push open rate
~20%
~22%
85–95%
Survives POS change
—
—
✓
Pre-built sequences
—
—
✓
NFC tap stations
—
—
✓
Promo→stamp conversion
—
—
✓
Trackable QR per placement (attribution)
—
—
✓
[Asset A31 v2 (A16) — competitive comparison matrix]
Owner-held asset. The HTML table above is the shipping version until it is released.
The behavioral engine
It doesn't just hold the card. It runs the relationship.
Square, Toast, and Clover record what your customers did. Karam Kards reacts to what they just did, what they haven't done yet, and what should happen next.
When your customer does this
What Square / Toast / Clover loyalty does
What Karam Kards does
Hasn't visited in 14 days
Nothing. You wouldn't know.
Wallet push: "Come in today for 50% off a coffee." Your logo. Their lock screen.
Redeems their promo card for the first time
The promo is gone. Maybe you give them a paper card — but you know you won't get it back.
The wallet pass transforms — promo card becomes a stamp card with the head start you set (say, 2 stamps). "Welcome — 8 stamps to your next free latte."
Hits 80% of their stamp goal
Nothing. They might notice on their card.
Push notification: "2 stamps away. Come by in the next 24hrs for a double stamp."
Birthday is tomorrow
Nothing. (You'd need to remember it manually.)
A birthday push goes out automatically and the reward you chose unlocks. "This one's on us."
Walks within 100m of your store
Nothing. They walked past you while looking down at their phone.
Lock-screen offer: "Inside? Show this to your barista." Only fires if they've consented and haven't hit their geofence cap.
Five visits in a row
Maybe a punch, maybe gets acknowledged.
Bonus stamp + streak push. "That's 5 in a row. Your next coffee's on us."
Quietly mutes notifications
Doesn't matter — they weren't getting any.
We stop pushing immediately. We can still attach a custom message to their next transactional notification (stamp earned, reward unlocked).
A paper punch card sits in their wallet until they lose it. By then they've been gone three weeks and you never noticed.
Karam Kards does the opposite. It shows up the moment they're about to drift — the right message, the right time, on the right customer's phone.
Stop waiting on your regulars. Start bringing them back.
[Video A23 — behavioral engine lock-screen rotator]
24-second rotator through the four push types the matrix above describes.
The science
The behavioral science, explained.
We didn't invent loyalty. We just used what the research says works.
Mere Exposure Effect
Zajonc, 1968
Every time your customer sees your card in their wallet — paying for coffee, gas, groceries — the exposure quietly builds preference. They don't have to remember you. Their phone does.
Endowed Progress
Nunes & Drèze, 2006
Customers who start with 2 stamps already filled complete their loyalty card 79% more often than customers who start from zero. That’s why a redeemed promo card turns into a loyalty card with stamps already on it.
Loss Aversion
Kahneman & Tversky, 1979
Once "1 stamp from your free coffee" sits in your customer’s wallet, walking away costs them something. We use that in every win-back push you send.
Urgency
Invesp, 2020
Time-limited offers drive up to 332% more engagement. Your urgency bonus multiplier lets you fire double stamps for 24 hours, keyed to the exact behavior moment your customer just crossed.
Wallet-native
An app they never open vs. a card they can't miss.
Every other loyalty platform ships an app. Your customer downloads it once, then buries it in a folder called "Rewards" and never opens it again. Karam Kards lives where your customer already is — Apple Wallet, on the lock screen, right next to their credit card.
Rewards
Karam Kafe
Hey! You haven't visited in a while. Stop by before close for double stamps.
Wallet
Karam KafeStamp card
80% of your customers already use Apple Wallet or Google Wallet every day. Your card sits next to their credit card, appears on the lock screen when they're near your shop, and pings them in the moments that pull them back through your door. Nothing to download. Nothing to remember. Nothing to forget.
For multi-location operators
Running more than one location?
Growth includes your first 3 locations and adds new ones at $48/mo each. Multi-location operators see the biggest ROI — every store runs the same system, and your regulars follow the card between them. At 5+ locations, you move to Franchise: 5 locations at base, every Karam Tap station free, and case-by-case pricing above 5.
See our multi-location plan →Five-minute setupNo app to downloadReal-time wallet updatesTrackable QR per placementSequences that re-engageGeofence-awarePrivacy-firstNo usage feesFive-minute setupNo app to downloadReal-time wallet updatesTrackable QR per placementSequences that re-engageGeofence-awarePrivacy-firstNo usage feesFive-minute setupNo app to downloadReal-time wallet updatesTrackable QR per placementSequences that re-engageGeofence-awarePrivacy-firstNo usage fees
Setup
Live in 20 minutes. Regulars by end of the week.
Setting this up shouldn't feel like configuring enterprise software. Here's the whole thing.
Drop in your colors, logo, and reward
Upload your logo. Set your brand colors. Write your reward line: "Free coffee after 10 stamps."
Print your QR code
Auto-generated from your dashboard. Print it. Stick it on the counter, the take-out bag, the table tent, the front window.
Get your barista scanning in under 5 minutes
No app to download. Just a link on their phone. Three taps to stamp a card. New hire's trained before their first coffee is done.
Watch your first regular sign up
Your first customer scans the QR. Their card installs in 5 seconds. You've officially got a loyalty program.
Day 1 to Day 7 you're already live with QR codes — on your business cards, table tents, and counter. Your Karam Tap station ships in 3-5 business days. When it lands, unbox it, plug it in, and you're on the full tap experience. Your QR codes keep working forever as backup.
Try it on
See yours, live.
Pull the sliders. Pick a palette. The wallet pass updates as you go — grab the card and tilt it. This is what lands on your customers' phones.
Your café · Loyalty card
Stamp 8 = free drink
See it land
A stamp on their phone in under two seconds.
Real wallet card, real motion. This is what your customers see the moment a barista taps their card at the register.
Everything, one question at a time
Everything you want to know, one question at a time.
Pick a question. Watch a 60-second answer. See the actual product doing the actual thing.
Counter · bag · table tent
Add to Apple Wallet
installs in 5sYour café · Promo
Free coffee on us
A61 · 01QR scan → wallet install in 5 seconds A potential regular walks past one of your branded promo cards — sitting on a counter, tucked into a take-out bag, handed out at an event. They scan it. A pass drops into their wallet in 5 seconds. No app, no account, no friction.
80% of your customers already know how to use what we ship. One tap on "Add to Apple Wallet" and your card is in their wallet.
Customer flow, no app required.
Try it yourself →Wallet
Your café · Loyalty
Stamp 2 of 10
Karam Tap
Pass activatesStamp landsunder 2sA61 · 02Karam Tap moment — customer taps, stamp lands It's a small NFC puck on your counter — branded, mounted, ready. Your customer taps their phone against it. Their wallet pass activates instantly. The stamp lands on their phone in under 2 seconds. They see it before they've put their wallet away.
Zero scan step for your staff. Your barista never opens a scanner app. They make drinks. Your customer taps and leaves.
100+ customers/hour with zero staff bottleneck.
See the Tap →Your café · Loyalty
Stamp 6 of 10
Coffee elsewhereGasLunchTransitEvery wallet-open is a brand impression.
A61 · 03Wallet + payment moments building association Your card lives in their wallet next to their credit card. Every time they pay for anything — coffee somewhere else, gas, lunch, transit — they open Apple Wallet and see your card.
Mere Exposure Effect (Zajonc 1968): repeated visibility increases liking and recognition. They think about you in moments when they’re nowhere near your cafe.
Mere Exposure Effect explained.
Read the science →§9.8 Scene 12A pan across the three operator dashboard views you get once setup is done. Five steps: pick your card design, drop in your colors, logo and reward, print your QR code, get your barista scanning in under 5 minutes, then watch your first regular sign up.
Day 1 to Day 7 you're already live with QR codes — on your business cards, table tents, and counter. Your Karam Tap station ships in 3-5 business days.
20-minute setup process.
See setup →Template
Reward line
Free coffee after 10 stamps
Logo
your-logo.png
Live preview
Free coffee after 10
Updates as you type
A61 · 05Live card designer walkthrough Pick a template. Customize the colors. Ship in minutes. We add new templates every quarter based on what’s converting for real cafes.
Upload your logo. Set your brand colors. Write your reward line: "Free coffee after 10 stamps."
Template picker + live preview.
Try the designer →- Open the linkScan the cardStamped
No app to download. Three taps to stamp a card.
under 5 min to trainA61 · 06Barista opens scanner, three taps to stamp No app to download. Just a link on their phone. Three taps to stamp a card. New hire's trained before their first coffee is done.
Under 5 minutes to train.
- card.installedwait 3 daysvisited?yesexit — they’re a regularnonudge push fires
You set the rules once. It runs forever.
A61 · 07Full sequence engine walkthrough Sequences are automations that run based on your customer's behavior. Every plan from Starter up includes six as pre-built templates. You edit the copy, we run the logic.
Pre-built behavioral automations that bring them back the moment they drift. You set the rules once. It runs forever.
Setup once, runs forever.
See a sequence build → - no_visit.detectedescalated offer
A61 · 08Win-back sequence firing on a drifting customer Fires when a customer hasn't visited in the number of days you specify. Wallet notification with an offer. Escalation to bigger offer if they still don't return. Fires on: no_visit.detected · Typical impact: 30-50% reactivation rate in the first 90 days.
30-50% reactivation rate.
§9.8 Scene 09The head-start moment: a redeemed promo becoming a loyalty card that already has stamps on it. Fires when a customer redeems a promo card. The wallet pass transforms in place — promo becomes stamp card with a head start. Fires on: promo_card.redeemed · Typical impact: 60-75% of promo redeemers become loyalty members.
Their phone buzzes. They open their wallet. The card looks different — seed it with two stamps and it already reads "2 of 10": eight more to the next free coffee.
Wallet pass mutation in place.
People
Cardholder 1LoyalCardholder 2At-riskCardholder 3NewRetention cohort
Shape only — your dashboard plots your own cohort.
A61 · 10People view + retention cohort walkthrough Your People view tags every cardholder automatically — New, Loyal, Champion, At-risk, Lost — by how recently and how often they come in. Your dashboard shows the retention curve for each signup-week cohort, week over week.
You aren't reading reports. The system is running the relationship. You're behind the counter making drinks.
Every customer story visible.
§9.8 Scene 15Territory Lock drawing its protected radius around a shop on the map. Territory Lock makes you the only cafe in your zip code with Karam Kards — and at multi-location, you can lock down multiple radii from one operator account. Each store gets exclusivity.
Real-time, not 30 days late — wallet pass + stamp data updates live across every store.
Territory Lock explained.
See multi-location →- Incentive language is blocked — it won’t save or send
- Pre-approved template library — no free text — coming soon
- 90-second compliance video + 5-question quiz — coming soon
"Share Your Experience" — the compliant ask, nothing more.
A61 · 12Share Your Experience compliance walkthrough Karam Kards blocks the trade Google banned: a broadcast or card design that offers a reward for a review — "leave us 5 stars and get a free coffee" — won't save or send.
Coming soon: a pre-approved review-request template library, unlocked by a 90-second compliance video and a 5-question quiz. We don't reward reviews. Ever. We help you ask — cleanly, with the guardrails baked in.
Google 2026 policy compliant.
The math
See exactly what Karam Kards puts back in your register.
Enter your numbers. Watch your incremental revenue update in real time. Most cafes pay back the subscription in week 1.
Your estimated incremental revenue
$13,757 / month
Recommended plan
Franchise
$498+/mo
Breakeven visits
53
lifted visits / month
Payback period
Under a week
to cover the plan
Real shops, real moments
The kind of loyalty that earns the next visit.
Operators who care about the room their customers walk into. We built Karam Kards to match the craft, not paper it over.
Independent café
"We replaced paper punch cards in an afternoon. The morning we shipped, half our regulars added the card before noon."Mira Castaneda · Owner, Little Owl Café
Hair & beauty studio
"Birthday triggers alone pay for the subscription. Our regulars feel seen — and they come back."Rae Holloway · Manager, Sage & Stone
Neighborhood restaurant
"The reward lands on their phone before the dessert menu does. The whole table turns. That moment sells the next visit."Devon Park · Co-founder, Park Bowl
Editorial
Every regular is a story. Karam Kards just makes the story easier to remember — for them, and for you.From the Karam Kards field manual
How loyalty actually works
Five moments. Every one of them automatic.
Swipe through what your customers experience — and what runs in the background while you're behind the bar.
01
INSTALL
One tap to add the card
Customers scan a QR or open a link. The pass lives in Apple Wallet or Google Wallet — both apps already on their phone.
02
STAMP
Stamps land in under 2 seconds
Tap the Karam Tap or scan at checkout — Square and Clover auto-stamping is coming soon. The pass updates on their lock screen before they put their phone away.
03
WIN BACK
Sequences run while you sleep
Welcome on install. Bonus on a streak. Win-back after 30 days quiet. Birthday on their day. All editable, no code.
04
GEOFENCE
Lock-screen offer when they walk past
Apple Wallet's pass.locations wired to your sequences. A wave from their phone when they're within 100m of your door.
05
REDEEM
Reward pops up the moment it lands
No staff training. No special button. The reward shows up in the pass and the staff scanner picks it up the next time they tap.
Features
Everything you need. Nothing you don't.
Karam Kards ships with the integrations and automation modern loyalty programs need — and skips the ones that get in your way.
Apple + Google Wallet
One link works on every phone. Customers add the card with a single tap — no app to download, no account to create.
POS auto-stamp — coming soon
Square and Clover auto-stamping is on the way (Toast in Q4 2026): every payment will credit a stamp, and refunds will reverse it. Today, customers tap a Karam Tap or staff scan the card.
Sequences engine
Welcome on install. Win-back after silence. Bonus on a streak. Birthday on their day. All editable, no code.
Geofences
Lock-screen messages when a customer's phone is near your shop. Apple Wallet's pass.locations, wired to your sequences.
Live analytics
Real-time KPIs, recent activity feed, CSV export. No sampling, no delay.
Multi-tenant from day one
Row-level security, append-only audit log, encrypted PII vault. Built to scale before you need to.
Loyalty that works while
you're behind the counter.
Real-time stamp updates
The moment a barista taps a card, the stamp lands on the customer's lock screen in under two seconds.
POS auto-stamping — coming soon
Square and Clover are next: every qualifying payment will credit a stamp, and refunds will reverse it. Toast follows in Q4 2026.
Sequences engine
Welcome on install, win-back after silence, bonus on a streak, birthday treat on their day. No code.
Live analytics
Real-time KPIs, activity feed, and CSV export. No sampling, no delay — your data as it happens.
Apple
Apple Wallet passes
Stripe
Subscription billing
Twilio
SMS install & stamp links
Google
Google Wallet passes
Coming soon
Square
POS auto-stamping
Coming soon
Clover
POS auto-stamping
Coming soon
Shopify
E-commerce stamps
Coming soon
Mailchimp
Email campaigns
Coming soon
Built for
Independent shops, not enterprise chains.
We focus on the businesses where loyalty actually changes the relationship — not where it's just another transaction layer.
Cafés
QSR
Dessert
Gyms
Salons
Bookstores
Pet
Bars
From shop owners
Why operators choose us.
"We replaced paper punch cards in an afternoon. The morning we shipped, half our regulars added the card before noon."
MC
Mira Castaneda
Owner, Little Owl Café
"Birthday triggers alone pay for the subscription. Our regulars feel seen — and they come back."
RH
Rae Holloway
Manager, Sage & Stone
"The reward lands on their phone before the dessert menu does. The whole table turns. That moment sells the next visit."
DP
Devon Park
Co-founder, Park Bowl
Honest pricing. No usage fees.
Unlimited cardholders on every plan. Pay for the features you use, not the regulars you earn.
MonthlyAnnual (2 months free)
Solo
billed monthly
- 1 active card (unlimited drafts)
- Promo cards + a 5-purchase loyalty card
- 8 broadcasts per cardholder / month
- Trackable QR code for every placement
- QR-only scanner
- 10% off first viral cards, 25% within 7 days
Start with Solo
Lead-gen, events, and one simple loyalty card.
Starter
billed monthly
- 5 active card designs
- Stamp, visit and promo cards — six more card types (coming soon)
- Custom branding (logo + colors)
- 2-step automations
- 16 broadcasts per cardholder / month
- Karam Tap unlockable ($98) · Territory Lock available
- 50% off your first viral cards
Start with Starter
Your first real loyalty program.
Most operators pick this
Growth
billed monthly
- Unlimited card designs · no Karam Kards logo
- A/B testing (coming soon)
- Unlimited-step sequences
- Unlimited broadcasts (1/day cap)
- 3 locations included · $48/mo each additional
- Your 1st Karam Tap station free
- Cardholder referral program
- Custom landing page (coming soon)
- 100 viral cards free with any 250+ order
Start with Growth
When loyalty becomes a system.
Franchise
custom contract
- Full POS auto-stamp (coming Q4)
- 5 locations at base · case-by-case pricing above 5
- Custom contract & SLA · SSO (coming soon)
- Every Karam Tap station free
- 250 viral cards per location, every year
- Quarterly marketing strategy sessions with our team
- Cross-location redemption — earn anywhere, redeem anywhere
Talk to sales
When one location becomes five.
Fast Action Bonus (launch offer): Sign up 28 cardholders in your first 14 days. Monthly plans get their 3rd month free. Annual plans get 3 months free (25% off first year). Every tier gets 15% off viral lead gen cards. After the promo period, standard pricing kicks in. Prove your loyalty program works, and we give you a month back. First 100 customers on any tier.
[Asset A34 v3 (A17) + A58 — tier pricing image and Fast Action Bonus ribbon]
Owner-held assets. The four tier cards and the callout above ship in their place.
FAQ
Questions, answered.
Can I try Karam Kards before I commit?
Yes. Install our demo card on your own wallet right now. It's the actual product, delivered to you the same way your customers will get it — it expires 24 hours after you add it. No payment needed. And if you sign up and we fail to deliver our part in the first 14 days, you get your money back — no conversation required.
Do my customers need to download an app?
No. Your card installs into Apple Wallet or Google Wallet — both already on their phone. One tap and it's in for good.
What if I already use Square / Toast / Clover?
Keep it. Karam Kards runs alongside any POS: customers tap your Karam Tap station or your staff scan their card. Automatic stamping from Square and Clover payments is coming soon (Toast in Q4 2026). And because the card lives in their wallet, not your POS, it survives if you ever switch.
Can I send messages without it feeling spammy?
Yes. We enforce platform-level caps: maximum 1 operator-triggered push per customer per day, 2 geofence pushes per week, and quiet hours 10pm–8am in their timezone. You can't spam them if you try.
What about Android customers?
Same install link works on Android — it opens Google Wallet instead of Apple Wallet. Stamp updates push in real time on both platforms.
Is my customer data safe?
Phone numbers are stored as HMAC fingerprints + AES-256-GCM ciphertext separately. No data is shared between businesses. Customers can opt out of all push at any time at cards.karamkards.com/unsubscribe.
Can I cancel?
Anytime, from your billing page. Your data stays available for 30 days after cancellation for export.
Ready when you are
Five minutes. That's it.
Design your first card today. Plans are paid from day 1 — and you get your money back if we don't hold up our end in the first 14 days. We're indie too. We won't lock you in. We won't sell your data.
Design your first card →